Isuzu - D-MAX launch campaign

How do you make a pick-up stand out in a crowded market in the middle of a recession? Well we positioned the Isuzu D-Max as a tough pick-up truck to these tough times.

Results: The campaign helped Isuzu achieve record breaking sales.


Isuzu D-Max


Creative Out of Home Awards 2012 - Finalist, Ambient
An ambient campaign to create some buzz around the new tough Isuzu D-Max, running in carefully selected locations.

Isuzu sticker Isuzu sticker